The proceeds from the line all went to build a home for Army Sergeant Kristopher Biggs. He served for 7 years in the military, with 2 tours in Iraq. During his 2nd tour in Iraq in 2007, Sgt. Biggs was severely injured in an explosion that would eventually cost him his leg.
Thanks to the help of the proceeds from the PIMPINJOY line, Building Homes for Heroes was able to build a home perfectly suited for Sgt. Biggs. Over Christmas, they gifted him the keys to a mortgage free home in Austin, Texas.